Retailing and Consumer Studies

  1. Location Strategy and Site Selection
    1. Retail Location Theory
      1. Central Place Theory
        1. Spatial Interaction Models
          1. Gravity Models
            1. Location Economics
            2. Location Types and Characteristics
              1. Central Business Districts
                1. CBD Advantages
                  1. CBD Challenges
                    1. Revitalization Efforts
                    2. Shopping Centers
                      1. Neighborhood Centers
                        1. Community Centers
                          1. Regional Centers
                            1. Super-Regional Centers
                              1. Lifestyle Centers
                                1. Power Centers
                                2. Strip Centers and Plazas
                                  1. Freestanding Locations
                                    1. Non-Traditional Locations
                                      1. Airports and Transportation Hubs
                                        1. Hospitals and Institutions
                                          1. Mixed-Use Developments
                                        2. Trade Area Analysis
                                          1. Trade Area Definition
                                            1. Primary Trade Area
                                              1. Secondary Trade Area
                                                1. Tertiary Trade Area
                                                  1. Trade Area Delineation Methods
                                                    1. Demographic Analysis
                                                      1. Competition Assessment
                                                      2. Site Evaluation Criteria
                                                        1. Accessibility Factors
                                                          1. Visibility Considerations
                                                            1. Traffic Patterns
                                                              1. Parking Availability
                                                                1. Infrastructure Requirements
                                                                2. Sales Forecasting for New Locations
                                                                  1. Analog Method
                                                                    1. Regression Analysis
                                                                      1. Gravity Models
                                                                        1. Geographic Information Systems
                                                                          1. Market Share Analysis

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                                                                        4. Financial Management in Retailing

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                                                                        6. Store Operations and Management