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Economics
Specialized Areas and Emerging Topics
Managerial Economics
1. Introduction to Managerial Economics
2. Fundamental Economic Concepts
3. Demand Analysis and Theory
4. Demand Elasticity
5. Demand Estimation and Forecasting
6. Production Theory and Analysis
7. Cost Theory and Analysis
8. Market Structure and Competitive Analysis
9. Pricing Strategies and Tactics
10. Game Theory and Strategic Behavior
11. Risk, Uncertainty, and Decision-Making
12. Capital Budgeting and Investment Decisions
13. Government Regulation and Business
Market Structure and Competitive Analysis
Defining a Market
Product Market Definition
Geographic Market Definition
Market Boundaries
Relevant Market Determination
Perfect Competition
Characteristics
Large Number of Buyers and Sellers
Homogeneous Products
Free Entry and Exit
Perfect Information
Price Taking Behavior
Short-Run Analysis
Firm's Supply Curve
Market Supply and Demand
Short-Run Equilibrium
Profit Maximization
Long-Run Analysis
Entry and Exit Decisions
Long-Run Equilibrium
Zero Economic Profit
Efficiency Properties
Monopoly
Characteristics and Sources of Monopoly Power
Barriers to Entry
Legal Barriers
Economic Barriers
Strategic Barriers
Unique Resources
Network Effects
Monopoly Pricing and Output
Profit Maximization
Price and Output Determination
Monopoly vs. Competitive Outcomes
Price Discrimination by Monopolists
Social Costs of Monopoly
Deadweight Loss
Consumer and Producer Surplus Effects
X-Inefficiency
Regulation of Monopolies
Price Regulation
Rate of Return Regulation
Monopolistic Competition
Characteristics
Product Differentiation
Many Sellers
Free Entry and Exit
Some Market Power
Short-Run Analysis
Demand Curve Facing the Firm
Profit Maximization
Price and Output Determination
Long-Run Analysis
Entry and Exit
Long-Run Equilibrium
Excess Capacity
Role of Advertising and Product Differentiation
Non-Price Competition
Brand Building
Innovation Incentives
Oligopoly
Characteristics
Few Large Firms
Interdependence
Barriers to Entry
Product Differentiation
Measures of Market Concentration
Concentration Ratios
Herfindahl-Hirschman Index
Lerner Index
Models of Oligopoly Behavior
Cournot Model
Quantity Competition
Reaction Functions
Nash Equilibrium
Bertrand Model
Price Competition
Capacity Constraints
Stackelberg Model
Leader-Follower Dynamics
First-Mover Advantage
Kinked Demand Curve Model
Price Rigidity
Asymmetric Reactions
Collusion and Cartels
Explicit Collusion
Tacit Collusion
Stability of Cartels
Legal and Economic Constraints
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7. Cost Theory and Analysis
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9. Pricing Strategies and Tactics