Managerial Economics

  1. Fundamental Economic Concepts
    1. Scarcity and Choice
      1. Definition of Scarcity
        1. Making Choices under Constraints
          1. Trade-Offs in Decision-Making
          2. Opportunity Cost
            1. Concept and Definition
              1. Calculating Opportunity Cost
                1. Applications in Business Decisions
                2. Marginal Analysis
                  1. Marginal Benefit
                    1. Definition and Calculation
                      1. Interpretation in Decision-Making
                      2. Marginal Cost
                        1. Definition and Calculation
                          1. Interpretation in Decision-Making
                          2. The Equi-Marginal Principle
                            1. Theoretical Foundation
                              1. Application in Resource Allocation
                                1. Optimization Using Marginal Analysis
                              2. The Time Value of Money
                                1. Present Value and Discounting
                                  1. Present Value Formula
                                    1. Discount Rate Selection
                                      1. Applications in Investment Analysis
                                      2. Future Value
                                        1. Compounding Process
                                          1. Future Value Calculations
                                          2. Net Present Value
                                            1. NPV Calculation Steps
                                              1. Decision Rules Based on NPV
                                                1. Advantages and Limitations
                                              2. Risk and Uncertainty
                                                1. Distinction between Risk and Uncertainty
                                                  1. Sources of Business Risk
                                                    1. Managing Uncertainty in Decision-Making
                                                      1. Risk Assessment Techniques