Strategic Planning and Decision Making

  1. Business-Level Strategy Formulation
    1. Porter's Generic Competitive Strategies
      1. Overview of Generic Strategies
        1. Strategic Positioning
          1. Competitive Advantage Sources
            1. Strategic Choices
            2. Cost Leadership
              1. Cost Drivers
                1. Economies of Scale
                  1. Learning Effects
                    1. Capacity Utilization
                      1. Linkages
                        1. Interrelationships
                          1. Integration
                            1. Timing
                              1. Discretionary Policies
                                1. Location
                                  1. Institutional Factors
                                  2. Achieving Cost Advantage
                                    1. Process Innovation
                                      1. Operational Efficiency
                                        1. Supply Chain Optimization
                                          1. Technology Utilization
                                        2. Differentiation
                                          1. Sources of Differentiation
                                            1. Product Features
                                              1. Service Quality
                                                1. Brand Image
                                                  1. Technology
                                                    1. Customer Relationships
                                                    2. Sustaining Differentiation
                                                      1. Continuous Innovation
                                                        1. Brand Building
                                                          1. Customer Loyalty
                                                            1. Barrier Creation
                                                          2. Focus
                                                            1. Cost Focus
                                                              1. Narrow Market Segment
                                                                1. Cost Advantage in Niche
                                                                  1. Specialized Operations
                                                                  2. Differentiation Focus
                                                                    1. Narrow Market Segment
                                                                      1. Unique Value Proposition
                                                                        1. Specialized Capabilities
                                                                      2. Stuck in the Middle
                                                                        1. Risks of Hybrid Strategies
                                                                          1. Strategic Confusion
                                                                            1. Resource Dilution
                                                                              1. Competitive Vulnerability
                                                                          2. The Strategy Clock
                                                                            1. Overview of the Strategy Clock
                                                                              1. Strategic Positioning Options
                                                                                1. Price-Value Combinations
                                                                                2. Low Price/Low Value
                                                                                  1. Basic Commodity Strategy
                                                                                    1. Price-Sensitive Markets
                                                                                    2. Low Price
                                                                                      1. Cost Leadership with Acceptable Value
                                                                                        1. Volume-Based Strategy
                                                                                        2. Hybrid
                                                                                          1. Low Price with High Value
                                                                                            1. Difficult to Sustain
                                                                                            2. Differentiation
                                                                                              1. High Value with Premium Price
                                                                                                1. Brand-Based Strategy
                                                                                                2. Focused Differentiation
                                                                                                  1. High Value with High Price
                                                                                                    1. Luxury Positioning
                                                                                                    2. Strategic Implications of Each Position
                                                                                                      1. Market Requirements
                                                                                                        1. Resource Needs
                                                                                                          1. Sustainability Factors

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                                                                                                      5. Corporate-Level Strategy Formulation

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                                                                                                      7. Functional-Level Strategy Formulation