Hospitality and Tourism Management

  1. Strategic Management and Contemporary Issues
    1. Strategic Planning in Hospitality
      1. Strategic Foundation
        1. Mission and Vision Development
          1. Mission Statement Creation
            1. Vision Statement Development
              1. Values Definition
              2. Strategic Analysis
                1. Internal Analysis
                  1. Resource Assessment
                    1. Capability Analysis
                      1. Core Competencies
                      2. External Analysis
                        1. Industry Analysis
                          1. Competitive Analysis
                            1. Market Opportunities
                          2. SWOT Analysis
                            1. Strengths Identification
                              1. Internal Advantages
                                1. Competitive Strengths
                                  1. Resource Strengths
                                  2. Weaknesses Assessment
                                    1. Internal Limitations
                                      1. Competitive Disadvantages
                                        1. Resource Constraints
                                        2. Opportunities Recognition
                                          1. Market Opportunities
                                            1. Growth Potential
                                            2. Threats Evaluation
                                              1. Competitive Threats
                                                1. Market Risks
                                                  1. Environmental Challenges
                                              2. Strategy Formulation
                                                1. Competitive Strategies
                                                  1. Cost Leadership
                                                    1. Cost Reduction Strategies
                                                      1. Operational Efficiency
                                                        1. Scale Economies
                                                        2. Differentiation
                                                          1. Service Differentiation
                                                            1. Product Innovation
                                                              1. Brand Building
                                                              2. Focus Strategies
                                                                1. Market Niche Focus
                                                                  1. Customer Segment Focus
                                                                    1. Geographic Focus
                                                                  2. Growth Strategies
                                                                    1. Market Penetration
                                                                      1. Market Share Growth
                                                                        1. Customer Retention
                                                                          1. Usage Increase
                                                                          2. Market Development
                                                                            1. New Market Entry
                                                                              1. Geographic Expansion
                                                                                1. Segment Expansion
                                                                                2. Product Development
                                                                                  1. Service Innovation
                                                                                    1. New Service Lines
                                                                                      1. Service Enhancement
                                                                                      2. Diversification
                                                                                        1. Unrelated Diversification
                                                                                          1. Vertical Integration
                                                                                      3. Strategy Implementation
                                                                                        1. Organizational Structure
                                                                                          1. Structure Design
                                                                                            1. Resource Allocation
                                                                                              1. Performance Systems
                                                                                              2. Change Management
                                                                                                1. Change Planning
                                                                                                  1. Implementation Process
                                                                                                    1. Resistance Management
                                                                                                2. Service Quality Management
                                                                                                  1. Service Quality Concepts
                                                                                                    1. Service Quality Dimensions
                                                                                                      1. SERVQUAL Model
                                                                                                        1. Reliability
                                                                                                          1. Assurance
                                                                                                            1. Tangibles
                                                                                                              1. Empathy
                                                                                                                1. Responsiveness
                                                                                                                2. Service Quality Gaps
                                                                                                                  1. Knowledge Gap
                                                                                                                    1. Standards Gap
                                                                                                                      1. Delivery Gap
                                                                                                                        1. Communication Gap
                                                                                                                      2. Quality Measurement
                                                                                                                        1. Customer Satisfaction Surveys
                                                                                                                          1. Survey Design
                                                                                                                            1. Data Collection
                                                                                                                              1. Analysis Methods
                                                                                                                              2. Mystery Shopping
                                                                                                                                1. Program Design
                                                                                                                                  1. Evaluation Criteria
                                                                                                                                    1. Feedback Systems
                                                                                                                                2. Quality Management Systems
                                                                                                                                  1. Total Quality Management
                                                                                                                                    1. TQM Principles
                                                                                                                                      1. Customer Focus
                                                                                                                                        1. Continuous Improvement
                                                                                                                                          1. Employee Involvement
                                                                                                                                          2. Quality Tools
                                                                                                                                            1. Statistical Process Control
                                                                                                                                              1. Quality Circles
                                                                                                                                                1. Benchmarking
                                                                                                                                              2. Service Recovery
                                                                                                                                                1. Service Failure Types
                                                                                                                                                  1. Process Failures
                                                                                                                                                    1. Outcome Failures
                                                                                                                                                      1. Communication Failures
                                                                                                                                                      2. Recovery Strategies
                                                                                                                                                        1. Immediate Response
                                                                                                                                                          1. Problem Resolution
                                                                                                                                                            1. Relationship Repair
                                                                                                                                                        2. Guest Satisfaction and Loyalty
                                                                                                                                                          1. Satisfaction Measurement
                                                                                                                                                            1. Satisfaction Surveys
                                                                                                                                                              1. Feedback Systems
                                                                                                                                                                1. Complaint Analysis
                                                                                                                                                                2. Loyalty Programs
                                                                                                                                                                  1. Program Design
                                                                                                                                                                    1. Reward Systems
                                                                                                                                                                      1. Member Benefits
                                                                                                                                                                      2. Customer Retention
                                                                                                                                                                        1. Retention Strategies
                                                                                                                                                                          1. Relationship Building
                                                                                                                                                                            1. Value Creation
                                                                                                                                                                        2. Technology in Hospitality and Tourism
                                                                                                                                                                          1. Core Technology Systems
                                                                                                                                                                            1. Property Management Systems
                                                                                                                                                                              1. System Functions
                                                                                                                                                                                1. Reservations Management
                                                                                                                                                                                  1. Guest Registration
                                                                                                                                                                                    1. Room Management
                                                                                                                                                                                      1. Billing and Accounting
                                                                                                                                                                                      2. System Integration
                                                                                                                                                                                        1. Interface Development
                                                                                                                                                                                          1. Data Synchronization
                                                                                                                                                                                            1. System Compatibility
                                                                                                                                                                                          2. Point-of-Sale Systems
                                                                                                                                                                                            1. Transaction Processing
                                                                                                                                                                                              1. Order Management
                                                                                                                                                                                                1. Payment Processing
                                                                                                                                                                                                  1. Receipt Generation
                                                                                                                                                                                                  2. Inventory Integration
                                                                                                                                                                                                    1. Stock Management
                                                                                                                                                                                                      1. Cost Control
                                                                                                                                                                                                        1. Reporting Systems
                                                                                                                                                                                                      2. Customer Relationship Management
                                                                                                                                                                                                        1. Guest Data Management
                                                                                                                                                                                                          1. Profile Creation
                                                                                                                                                                                                            1. Preference Tracking
                                                                                                                                                                                                              1. History Maintenance
                                                                                                                                                                                                              2. Personalization Systems
                                                                                                                                                                                                                1. Service Customization
                                                                                                                                                                                                                  1. Marketing Personalization
                                                                                                                                                                                                                    1. Experience Enhancement
                                                                                                                                                                                                                2. Distribution Technology
                                                                                                                                                                                                                  1. Global Distribution Systems
                                                                                                                                                                                                                    1. GDS Functionality
                                                                                                                                                                                                                      1. Inventory Management
                                                                                                                                                                                                                        1. Booking Processing
                                                                                                                                                                                                                          1. Rate Distribution
                                                                                                                                                                                                                          2. Connectivity Systems
                                                                                                                                                                                                                            1. Channel Management
                                                                                                                                                                                                                              1. Rate Parity
                                                                                                                                                                                                                                1. Availability Updates
                                                                                                                                                                                                                              2. Central Reservation Systems
                                                                                                                                                                                                                                1. Reservation Processing
                                                                                                                                                                                                                                  1. Inventory Control
                                                                                                                                                                                                                                    1. Rate Management
                                                                                                                                                                                                                                  2. Emerging Technologies
                                                                                                                                                                                                                                    1. Artificial Intelligence
                                                                                                                                                                                                                                      1. Chatbots and Virtual Assistants
                                                                                                                                                                                                                                        1. Predictive Analytics
                                                                                                                                                                                                                                          1. Personalization Engines
                                                                                                                                                                                                                                          2. Internet of Things
                                                                                                                                                                                                                                            1. Smart Room Technology
                                                                                                                                                                                                                                              1. Energy Management
                                                                                                                                                                                                                                                1. Maintenance Systems
                                                                                                                                                                                                                                                2. Mobile Technology
                                                                                                                                                                                                                                                  1. Mobile Applications
                                                                                                                                                                                                                                                    1. Mobile Check-in
                                                                                                                                                                                                                                                      1. Mobile Payments
                                                                                                                                                                                                                                                      2. Automation and Robotics
                                                                                                                                                                                                                                                        1. Service Robots
                                                                                                                                                                                                                                                          1. Automated Check-in
                                                                                                                                                                                                                                                            1. Kitchen Automation
                                                                                                                                                                                                                                                        2. Destination Management and Marketing
                                                                                                                                                                                                                                                          1. Destination Development
                                                                                                                                                                                                                                                            1. Destination Life Cycle
                                                                                                                                                                                                                                                              1. Exploration Stage
                                                                                                                                                                                                                                                                1. Discovery Phase
                                                                                                                                                                                                                                                                  1. Initial Development
                                                                                                                                                                                                                                                                    1. Infrastructure Needs
                                                                                                                                                                                                                                                                    2. Development Stage
                                                                                                                                                                                                                                                                      1. Tourism Growth
                                                                                                                                                                                                                                                                        1. Infrastructure Development
                                                                                                                                                                                                                                                                          1. Marketing Expansion
                                                                                                                                                                                                                                                                          2. Maturity Stage
                                                                                                                                                                                                                                                                            1. Market Saturation
                                                                                                                                                                                                                                                                              1. Competition Increase
                                                                                                                                                                                                                                                                                1. Capacity Constraints
                                                                                                                                                                                                                                                                                2. Decline and Rejuvenation
                                                                                                                                                                                                                                                                                  1. Market Decline
                                                                                                                                                                                                                                                                                    1. Rejuvenation Strategies
                                                                                                                                                                                                                                                                                      1. Repositioning Efforts
                                                                                                                                                                                                                                                                                    2. Destination Planning
                                                                                                                                                                                                                                                                                      1. Master Planning
                                                                                                                                                                                                                                                                                        1. Land Use Planning
                                                                                                                                                                                                                                                                                          1. Infrastructure Development
                                                                                                                                                                                                                                                                                            1. Carrying Capacity Assessment
                                                                                                                                                                                                                                                                                          2. Destination Marketing
                                                                                                                                                                                                                                                                                            1. Destination Image
                                                                                                                                                                                                                                                                                              1. Image Formation
                                                                                                                                                                                                                                                                                                1. Cognitive Image
                                                                                                                                                                                                                                                                                                  1. Affective Image
                                                                                                                                                                                                                                                                                                    1. Overall Image
                                                                                                                                                                                                                                                                                                    2. Image Management
                                                                                                                                                                                                                                                                                                      1. Brand Development
                                                                                                                                                                                                                                                                                                        1. Marketing Communications
                                                                                                                                                                                                                                                                                                          1. Reputation Management
                                                                                                                                                                                                                                                                                                        2. Marketing Strategies
                                                                                                                                                                                                                                                                                                          1. Target Market Identification
                                                                                                                                                                                                                                                                                                            1. Positioning Strategy
                                                                                                                                                                                                                                                                                                              1. Marketing Mix Development
                                                                                                                                                                                                                                                                                                                1. Promotional Campaigns
                                                                                                                                                                                                                                                                                                              2. Destination Management Organizations
                                                                                                                                                                                                                                                                                                                1. DMO Functions
                                                                                                                                                                                                                                                                                                                  1. Marketing and Promotion
                                                                                                                                                                                                                                                                                                                    1. Visitor Services
                                                                                                                                                                                                                                                                                                                      1. Industry Coordination
                                                                                                                                                                                                                                                                                                                        1. Economic Development
                                                                                                                                                                                                                                                                                                                        2. Stakeholder Management
                                                                                                                                                                                                                                                                                                                          1. Government Relations
                                                                                                                                                                                                                                                                                                                            1. Industry Partnerships
                                                                                                                                                                                                                                                                                                                              1. Community Engagement
                                                                                                                                                                                                                                                                                                                                1. Visitor Management
                                                                                                                                                                                                                                                                                                                            2. Sustainability in Tourism
                                                                                                                                                                                                                                                                                                                              1. Sustainable Tourism Principles
                                                                                                                                                                                                                                                                                                                                1. Triple Bottom Line
                                                                                                                                                                                                                                                                                                                                  1. Economic Sustainability
                                                                                                                                                                                                                                                                                                                                    1. Environmental Sustainability
                                                                                                                                                                                                                                                                                                                                      1. Social Sustainability
                                                                                                                                                                                                                                                                                                                                      2. Sustainable Development Goals
                                                                                                                                                                                                                                                                                                                                        1. UN SDG Framework
                                                                                                                                                                                                                                                                                                                                          1. Tourism's Role
                                                                                                                                                                                                                                                                                                                                            1. Implementation Strategies
                                                                                                                                                                                                                                                                                                                                            2. Carrying Capacity
                                                                                                                                                                                                                                                                                                                                              1. Physical Carrying Capacity
                                                                                                                                                                                                                                                                                                                                                1. Environmental Carrying Capacity
                                                                                                                                                                                                                                                                                                                                                  1. Social Carrying Capacity
                                                                                                                                                                                                                                                                                                                                                2. Environmental Management
                                                                                                                                                                                                                                                                                                                                                  1. Environmental Impact Assessment
                                                                                                                                                                                                                                                                                                                                                    1. Impact Identification
                                                                                                                                                                                                                                                                                                                                                      1. Mitigation Measures
                                                                                                                                                                                                                                                                                                                                                        1. Monitoring Systems
                                                                                                                                                                                                                                                                                                                                                        2. Resource Management
                                                                                                                                                                                                                                                                                                                                                          1. Water Conservation
                                                                                                                                                                                                                                                                                                                                                            1. Energy Efficiency
                                                                                                                                                                                                                                                                                                                                                              1. Waste Reduction
                                                                                                                                                                                                                                                                                                                                                              2. Green Practices
                                                                                                                                                                                                                                                                                                                                                                1. Green Building Design
                                                                                                                                                                                                                                                                                                                                                                  1. Renewable Energy
                                                                                                                                                                                                                                                                                                                                                                    1. Sustainable Transportation
                                                                                                                                                                                                                                                                                                                                                                  2. Responsible Tourism
                                                                                                                                                                                                                                                                                                                                                                    1. Ecotourism
                                                                                                                                                                                                                                                                                                                                                                      1. Ecotourism Principles
                                                                                                                                                                                                                                                                                                                                                                        1. Nature-Based Tourism
                                                                                                                                                                                                                                                                                                                                                                          1. Conservation Tourism
                                                                                                                                                                                                                                                                                                                                                                          2. Community-Based Tourism
                                                                                                                                                                                                                                                                                                                                                                            1. Community Participation
                                                                                                                                                                                                                                                                                                                                                                              1. Local Economic Benefits
                                                                                                                                                                                                                                                                                                                                                                                1. Cultural Preservation
                                                                                                                                                                                                                                                                                                                                                                                2. Certification Programs
                                                                                                                                                                                                                                                                                                                                                                                  1. Sustainability Certifications
                                                                                                                                                                                                                                                                                                                                                                                    1. Accreditation Systems
                                                                                                                                                                                                                                                                                                                                                                                      1. Performance Standards

                                                                                                                                                                                                                                                                                                                                                                                Previous

                                                                                                                                                                                                                                                                                                                                                                                3. Core Management Functions in Hospitality

                                                                                                                                                                                                                                                                                                                                                                                Go to top

                                                                                                                                                                                                                                                                                                                                                                                Back to Start

                                                                                                                                                                                                                                                                                                                                                                                1. Introduction to Hospitality and Tourism