SQL for Data Analysis

  1. SQL for Data Analysis Applications
    1. Customer Analytics
      1. Customer Segmentation
        1. RFM Analysis
          1. Behavioral Segmentation
            1. Demographic Segmentation
            2. Customer Lifetime Value
              1. Churn Analysis
                1. Customer Acquisition Analysis
                2. Sales Analytics
                  1. Sales Performance Metrics
                    1. Territory Analysis
                      1. Product Performance Analysis
                        1. Sales Forecasting Queries
                        2. Cohort Analysis
                          1. Defining Cohorts
                            1. Retention Analysis
                              1. Cohort Comparison
                                1. Time-based Cohorts
                                2. Funnel Analysis
                                  1. Conversion Funnel Creation
                                    1. Step-by-step Analysis
                                      1. Drop-off Identification
                                        1. Funnel Optimization Queries
                                        2. Time Series Analysis
                                          1. Time-based Aggregation
                                            1. Trend Analysis
                                              1. Seasonality Detection
                                                1. Period-over-Period Comparisons
                                                  1. Moving Averages
                                                    1. Growth Rate Calculations
                                                    2. A/B Testing Analysis
                                                      1. Test Group Comparison
                                                        1. Statistical Significance Testing
                                                          1. Conversion Rate Analysis
                                                            1. Sample Size Calculations
                                                            2. Financial Analytics
                                                              1. Revenue Analysis
                                                                1. Profitability Analysis
                                                                  1. Budget vs Actual Analysis
                                                                    1. Financial Ratios